Client: Test & Treat to End AIDS

Test & Treat to End AIDS is an international partnership formed in 2010 to promote the test-and-treat strategy for ending HIV/AIDS. It is based on the premise that by using a strategy to “test and treat now” vs. the current approach of “test and wait,” we can virtually stop the transmission of HIV in a matter of years.

Project: Logo Design
The mark for TTEA uses an illustration of a simple blood droplet filled in with a check mark. It was a quick and effective way to communicate the message of the partnership.